Articles and
tutorials on Web site Promotion |
| "If you build it, they
will come." Most webmasters learn the hard way that the former statement can't be
further from the truth, especially online. Companies lured by the "great reach"
of the internet are often dissapointed after getting online. They think that simply being
being on the WWW means this precense will somehow, by the "mysterious" power of
the internet, be known by everyone else that's wired. The analagy I like to use when
describing the WWW is the telephone. Websites on the WWW are like telephone numbers- yes,
each and every one of them is accessible to potentially hundreds of millions of people,
but unless I explictly tell you my phone number, I can wait until my great grandson is
born, and you still won't call me. That's exactly how the WWW works. Just because you have
a great site, and perhaps even your own domain, if you can't find ways to promote and tell
people about it, they will never know your address, and subsequently, will never visit
your site. It's that simple. This is a pesonal site I created to help webmasters currently in "traffic draught" understand more about ways to effectively promote and advertise their precense online. Hopefully, after reading it, you'll gain a better understanding of how traffic around the web flows, and how to direct some of that to your site. It contains a fine collection of articles and tutorials on web site promotion, many of which are contributed by online marketing gurus. I hope you'll enjoy reading them, and look for many more articles to be added constantly. New! Reciprocal
links- the secret to getting traffic New! Tips
for getting the most out of banner exchanges The honest truth about search
engines The internet and customer support The top ten marketing
blunders Using contests to promote your
business Where is all that traffic
coming from? Dump that free counter and start
tracking The science of alternate traffic
generation Low cost E-Marketing! The bigger picture- Free vs paid
advertising Get busy gettin linked! Before you submit, meta-tag it! Getting your own domain and what it
can mean to your traffic Yahoo! E-list, or free
promotion? Publishing for publicity The cyber-two step Want to contribute a tutorial? Click here. Site created by Bruce Tecovan Email me here. |